Influence of IT support on firms' cross-channel integration: the moderating role of institutional environment
发布时间:2023-03-21
点击次数:
- DOI码:
- 10.1108/imds-07-2021-0457
- 发表刊物:
- Industrial Management & Data Systems
- 项目来源:
- "2018YFB1601401 71571177 72002063"
- 关键字:
- Online and offline cross-channel integration (CCI), IT support for strategy, IT support for process, Dysfunctional competition, Government support, Dynamic capability
- 摘要:
- Purpose – Using dynamic capability theory, this study investigates how information technology (IT) support affects firms’ online and offline cross-channel integration (CCI). In addition, it applies institutional theory to examine how the relationships between IT support and CCI are moderated by firms’ institutional environments. Design/methodology/approach –Asample of 308 firms in China that conduct business in online and offline channels was empirically tested through hierarchical regression analysis. Findings – The results showed two types of IT support facilitated CCI: IT support for strategy and IT support for process. The relationship between IT support for process and CCI was stronger than that between IT support for strategy and CCI. The results further indicated institutional environment (i.e. dysfunctional competition and government support) played differing roles in these effects, such that the relationship between IT support for strategy and CCI was significantly weakened by dysfunctional competition yet enhanced by government support. However, neither dysfunctional competition nor government support had a significant moderating role in the relationship between IT support for process and CCI. Originality/value – This study identifies different IT support types as antecedents of CCI. It is also one of the earliest attempts to explore the influence of institutional environment on the relationship between IT support and CCI.
- 备注:
- Funding for this study is provided by grants from National Key R&D Program of China [grant numbers 2018YFB1601401] and National Natural Science Foundation of China [grant numbers 71571177 and 72002062].
- 合写作者:
- Wu, Xia, Li, Yang, Liu, Hefu*, & Zhang, Kai
- 学科门类:
- 管理学
- 文献类型:
- J
- 卷号:
- 122
- 期号:
- 4
- 页面范围:
- 1056-1080
- ISSN号:
- 0263-5577
- 是否译文:
- 否
- 发表时间:
- 2022-01-01